Team Building

  • By
  • February 25, 2020
  • Personality Development
Team Building

Team Building

Do ask yourself this question. Can you do a big project all by yourself? Do you have enough resources to undertake the project? Do you have the expertise to complete the project? If your answer to these questions is no, then you must form a team. A lot of soft skill training centers across Pune teach team-building skills here at seven mentors soft skill training in Pune we help you cultivate the same. Let’s take a good look at what the concept is and how we can excel at the same. 

When we think of teamwork, think of the common goals of a team for which every member works. Each Member is equally responsible for achieving team goals. The team-building process is a process where different activities are Undertaken to establish positive communication among team members and encourage them to work hand in hand for better performance of the team. It aims to leave  no room for dispute among members and keep their morale high

 Advertising agencies use teamwork to design creative ad campaigns. An ad agency team working on an ad campaign, includes the copywriter, one or more actors, singers, the director, the composer, the creative head, etc. Without forming a team like this no advertising agency can design an ad campaign 

Let’s take a more localized or familiar situation one which we all have witnessed in our own surroundings, for instance, a party. We would need an event organizer, a caterer, a host and at times some performers to throw a successful and memorable bash.

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In any organization, goals are achieved only when the contributing members work cohesively as a well-knit team and give higher productivity. If the staff members work alone, then it will take them more time to achieve a common goal . not only that it would also give rise to a lot of miscommunication as well as conflicts. Team building is a continuous process at the workplace. It enables people to work with mutual trust, support for each other and also respect is fostered for individual opinions of the fellow team – members. Team building is not an easy task. It takes lots of effort to build and nurture a team and keep it intact. if you have a good team, it can lead to

  • Trust and support 
  • Job satisfaction and dedication.
  • Collaborative problem solving 
  • Creativity and productivity 
  • Motivated employees 
  • Strong policies and protocols 
  • Efficient strategies
  • Clarity in objective 
  • Effective communication among employees 

Stages of Team development 

Here are five stages to team building: Forming, storming, norming, performing and adjourning. it takes time to pass all these stages and a good amount of efforts as well as critical  decision making on the part of managers to build a strong team 

Stage 1: Forming 

In this stage team members are selected and team goals are identified. Goal setting is done with the attainability and relevance kept in mind. The selected members have delegated roles as per their individual capabilities. Normally, one dominant strength of each individual is identified, and accordingly, he/she is given a role. For better teamwork, the members should understand each other and work in an atmosphere where each member’s freedom to work is respected. 

While forming a team for designing an ad: defining objectives, identifying targets and choosing formats, making rough drafts and thumbnails, proofreading and finally launching the ad in the right media. It is necessary that the schedule for reaching the team goal is set in the beginning with a proper time frame 

Forming is the stage wherein one should promote the development of communication and trust among team members. All the members of the team will have a wait and see attitude. 

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Stage 2: Storming 

This stage involves coordination for the activities for the work undertaken-it can be a project or a campaign. If there are problems on the way to team goals or project assert them in the beginning. The project should start on the right track. All members of the team should work for the success of the project and shall look for any shortcomings in the project. They should continuously observe whether the project is moving in the right direction. Every member’s perspective should be considered and the project should be handled creatively. Effective communication among the team members is of utmost importance in this stage. Communication should be clear and precise. Gaps in communication tend to create misunderstanding among members causing them stress. The communication should be task-oriented and truthful. It must be responsive, reflecting a team member’s willingness to collect information, taking risks and building and developing on each other’s ideas.  Control is a key managerial function in this stage as a lot of conflicts arise in this stage given every member has a different set of opinions and ideas to contribute to the team and similarly have a different level of tolerance and acceptance for other people’s ideas.

Stage 3: Norming 

This stage establishes tools, behavior, and rules which the team is going to follow. Rules and values are defined properly. The team reflects positive behavior, trust, high motivation, and good/open communication skills, energy and group focus is visible. As all the team members are now completely invested in the project this stage is ideal for introducing training. The team members recognize the potential of each other and channelize it in the right direction. There is a lot of encouragement for the team members. There is a high level of loyalty, motivation, and group decision making you’ll see more of the “we” approach than the “I” approach. The energy of the team is directed in one direction, that is, to work to achieve the team goals. Personal, as well as team growth, is encouraged throughout. Leaders also act as facilitators helping team members qualify the team objective or goals. Learn more about how a leader should conduct themselves here. 

Stage 4: Performing 

This is the stage where the team has matured and there is clarity of role amongst all its members. The environment is of cooperation and familiarity. There is a clear and strong structure, and members are dedicated to the team’s mission. Problems and conflicts nonetheless emerge, but they may be handled constructively. Efforts are recognized, results are noticeable. This stage is marked with high productivity and a lot of good rapport, unity and loyalty are reflected. Each member is capable of decision making by the time they have arrived at this stage 

Stage 5: Adjourning 

This is the last stage of team building, teamwork comes to an end . is recognized the work of team members is recognized and celebrated. There is a lot of encouragement for the team members, they also get sentimental as they prepare for making another team. The gratitude to each other is conveyed in different forms. In new teams, individuals are put at a  higher level of the position and new people are also engaged. continuity is maintained by revisiting stages and guiding the new members. This stage normally indicates the wrap up of a particular goal or task at hand. The stage is also seen at the mourning stage as team members have grown close and have struck a familiarity with each other which in turn results in a close friendship amongst them, growing apart could lead them To experience loss of the same. 

It takes time and patience to move through various stages of team building.  Every team goes through the above 5 stages. The timeline may vary for each stage depending on the skill and knowledge levels of team members.  The leader plays a pivotal role in taking the team in the right direction. This skill is a key soft skill that every leader should possess. At seven mentor soft skill training in Pune, we try to inculcate the same into you. 

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Types of  team 

Depending on the nature of the task to be accomplished,  teams are formed. There are different types of teams. However, the most common type of team is cross-functional and problem-solving teams.

Cross-functional team

 In this type of tea, the level of participation of all members is the same but their areas of expertise and specialization are different. Suppose University wants to relook into the structure of the course in for its degree programs, then it will form a team consisting of professors teaching all the subjects. such a team will look into the issues related to the relevance, suitability, applicability, etc. Of the accepting degree program. maybe towards the last stage of team functioning experts from another university can give their inputs.

 Problem-solving team

Sometimes the organization faces a particular problem for which a problem-solving team is formed on a temporary basis. it consists of people from all levels in the organization, dependent on the type of the problem to be solved. If the problem is related to the construction of a building, the team will include civil engineers, architects, skilled workers, finance officers, etc. all members of the team put in concentrated efforts the problem is fully solved.

 As an organization, it would be very difficult for us to function without teams. As a team would consist of different people from different backgrounds and different opinions in life there will but naturally be conflict, Hence as a good leader, you are advised to be impartial and informed before being opinionated about all your team member’s good understanding should be promoted via healthy communication. And all conflict should be approached with the problem-solving attitude at the end of the day the team’s success is only possible if each member of the seats is individual. The satisfied theme is the most potent tool a manager can have in his own hands.


Aswathy Nair | SevenMentor Pvt Ltd.


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