Branch Manager

1. Branch Operations

• Manage the complete day-to-day operations of the branch.
• Ensure smooth coordination between Sales, Training, CRM, Placement, HR, Digital Marketing, Admin, and other teams.
• Ensure proper utilization of classrooms, labs, trainers, and other branch resources.
• Monitor branch discipline, cleanliness, infrastructure, and overall working environment.
• Identify operational issues and ensure timely resolution.
• Ensure all branch processes and company policies are followed.

2. Sales & Revenue Management

• Drive branch sales and revenue targets.
• Monitor daily, weekly, and monthly sales performance.
• Track leads, follow-ups, conversions, admissions, and revenue through CRM.
• Review team performance and identify gaps in the sales funnel.
• Conduct regular sales review meetings and provide guidance to the team.
• Support the sales team in handling high-value or critical student enquiries.
• Develop strategies to improve lead conversion and customer acquisition.
• Coordinate with the Digital Marketing team regarding lead quality and campaign performance.

3. Team Management & Leadership

• Manage and motivate branch-level employees and teams.
• Set individual and team targets and monitor performance.
• Conduct regular team meetings and performance reviews.
• Identify training and development requirements for employees.
• Handle team-level conflicts and operational challenges.
• Ensure effective manpower utilization and productivity.
• Recognize high-performing employees and encourage a performance-driven culture.

4. Student Experience & Relationship Management

• Ensure a positive student experience throughout the student lifecycle.
• Handle escalated student complaints and grievances.
• Coordinate with relevant departments to resolve student concerns.
• Monitor student feedback, Google reviews, ratings, and overall satisfaction.
• Ensure timely communication regarding batches, schedules, trainers, placements, and other services.
• Maintain strong relationships with students and parents where required.

5. Placement Coordination

• Coordinate with the Placement team regarding student placement activities.
• Monitor placement-related queries and escalations.
• Ensure eligible students are properly connected with placement opportunities.
• Track placement activities, interviews, drives, and student participation.
• Coordinate with trainers and placement officers to improve student readiness.

6. HR & People Operations

• Coordinate with HR for recruitment and manpower requirements at the branch.
• Support Onboarding and induction of new employees.
• Monitor attendance, leaves, punctuality, and employee discipline.
• Coordinate employee performance reviews and appraisal-related activities.
• Support HR in employee engagement, retention, and grievance handling.
• Ensure branch employees follow organisational policies and procedures.

7. MIS & Performance Reporting

• Prepare and review daily, weekly, and monthly branch performance reports.
• Track sales, revenue, admissions, batch strength, attendance, trainer performance, and operational KPIs.
• Maintain accurate branch-level MIS and dashboards.
• Analyze performance data and identify areas requiring improvement.
• Present branch performance updates to senior management.
• Monitor branch P&L and operational expenses.

8. Administration & Infrastructure

• Ensure proper maintenance of branch infrastructure, classrooms, labs, systems, and equipment.
• Coordinate with the Admin/IT team for technical and infrastructure issues.
• Monitor electricity, internet, AC, projectors, computers, CCTV, and other facilities.
• Ensure adequate availability of training and office resources.
• Maintain branch safety, discipline, and professional standards.

9. Process & Quality Management

• Ensure compliance with company SOPs and operational processes.
• Identify process gaps and implement improvements.
• Conduct regular branch audits and quality checks.
• Ensure proper CRM, LMS, HRMS, and other system usage.
• Monitor data accuracy and timely updates across systems.
• Implement corrective actions wherever required.

10. Marketing & Business Development

• Coordinate with the Digital Marketing and Marketing teams for branch-level campaigns.
• Support seminars, webinars, workshops, events, and promotional activities.
• Identify local business opportunities and potential partnerships.
• Support corporate/institutional tie-ups and business development initiatives.
• Contribute ideas for improving branch visibility and admissions.

11. Leadership & Strategic Responsibilities

• Take ownership of overall branch performance.
• Develop and execute branch-level growth plans.
• Set priorities based on business requirements.
• Take timely decisions to resolve operational and business challenges.
• Work closely with senior management on branch expansion and improvement initiatives.
• Ensure achievement of business, operational, academic, and customer-experience goals.

Key Performance Indicators (KPIs)

• Branch Revenue & Target Achievement
• Admission & Conversion Rate
• Lead-to-Admission Ratio
• Team Productivity
• Trainer Performance
• Batch Utilization
• Student Attendance & Retention
• Student Satisfaction & Feedback
• Placement Performance
• Operational Efficiency
• Employee Retention & Discipline
• Branch P&L
• Process Compliance
• Customer/Student Grievance Resolution

Required Skills

• Strong leadership and team-management skills
• Excellent communication and interpersonal skills
• Strong sales and business-development understanding
• Operational and people-management skills
• Problem-solving and decision-making ability
• Strong analytical and MIS-reporting skills
• Customer/student relationship management
• Ability to manage multiple departments and priorities
• Proficiency in CRM, LMS, HRMS, MS Excel/Google Sheets
• Ability to work under pressure and achieve targets

Experience & Qualification

• Experience: 2+ years in Branch Management, Sales Management, Operations Management, EdTech, Education, Training Institute, or a related industry.
• Prior experience managing multiple teams and branch-level operations will be preferred.
• Graduate/Postgraduate degree in Management, Business Administration, Education, or a related field preferred.

Preferred Candidate Profile

The ideal candidate should be a strong people leader and business operator who can independently manage the complete branch, drive revenue, maintain operational excellence, resolve escalations, develop teams, and ensure a high-quality student experience.

Interested candidates drop their Cvs on careers@sevenmentor.com